Glossier Play by Glossier

The Glossier has long ago excited the minds with such products as Perfecting Skin Tint and Cloud Paint, but in the run-up to spring its recently pleased us with unexpected news.

Not so long ago, Glossier founder Emily Weiss announced in her Instagram about launching a new brand: “the second brand from Glossier Inc, launches March 2019 after two years of creation and a lifetime of being inspired by fun and freedom.”

It is worth to mention, that the new brand has already acquired its account on Instagram, and gained more than 54, 000 followers in 4 days – isn’t it popularity?

Despite the hype around the beauty launch of the Glossier Play, no one really knows what products the company will launch. But one of the interesting facts is that the company has already officially registered trademarks such as ‘Playroom’, and ‘Glossier Play Tetra Chrome’ (i.e is a special condition that enables people to see 100 million colours).

Judging by the phrases, the brand is clearly thinking of something very colorful, and IMHO is definitely related to make-up.

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